When I started blogging, I had no idea what a meme was. Initially I thought that memes were only supposed to be a fun pastime activity and make up a very small portion of a blog.
I thought book blogging was all about reviewing and getting your opinion out there!
What Kind of Memes Are There?Memes typically encourage you to participate by posting lists, pictures or anything that's easy to come up with. Most meme posts are easy to write and take less time than writing an actual original content-post.
There are memes for:
- Getting people to comment on your posts
- Showcasing the person behind the blog
- Encouraging creativity
- Sharing your newest purchases
- Or simply showing what you're reading at the moment
- Doing case studies of your books & characters
- Promoting new books
- Doing Lists
- Or simply just for fun
You can even build a blog entirely based on only doing memes and not reviewing a single novel.
Some big blogs even feature link widgets where you can sign up with your blog so everyone can see your post.
You're encouraged to visit other people's takes on the topic and you'll quickly notice an increase in traffic on your site for posts like these.
People will come to read what you've got to say, so it's also a great opportunity for you as a blogger.
Reviews VS Memes
For the reader it's easy to consume meme posts in a relatively short time. It's more difficult to keep focused and read an entire 800-word review than to just scroll down a Top Ten Tuesday list.
Sometimes writing reviews can be exhausting and time-consuming. A well-thought out review can take up to two hours to write, the odd meme post a maximum of an hour and when not including pictures, even less. It's equally easy and fun! You should think that that's a win:win situation right there.
You always have to consider what your readers want to see as well.
What the People (Your Possible Readers) Want
People don't only want to read your reviews, they want fun content, they want lists, they want memes.
How do I know? If you're a blogger, you can clearly tell from the statistics. You will notice that memes make it fairly easy to get more traffic and more comments.
Traffic isn't everything, in the end, everyone has to make that choice for themselves.
Pros of Doing A Lot of Memes:
- Easy to prepare in advance
- Quick to read
- It's fun to read other bloggers' contributions to the same topic
- They give you a break from creating original content
- Get you more exposure if it's a blog hop
Cons of Doing a Lot of Memes:
- Little to no room for originality
- Encourages "laziness" - not even trying for original content
- It's tempting to overdo them
- Too many memes can easily ruin a blog's first impression